Let’s chat collabs. Collaborating is the “it girl” of today’s business landscape. It’s the ticket to creating meaningful and beneficial interactions with like-minded brands, bloggers and influencers which has amazing possibilities for brand awareness and growth. When done properly, it is a valuable and incredibly smart way to build momentum, tap into new audiences and leverage your brands’ assets. But like anything, there’s a bit of a shitty side to collaborating. We don’t m